Google, if you are trying to take over the world, at least have the decency to not treat us all like children. Your new logo takes your use of primary colours to a whole new level.
Google, eBay and many other brands focus on primary colours for their logos and branding, but Google does appear to be trying to make absolutely everything that it does so basic, we'll all be turned into thickies soon.
The new Google logo even has a child's hand drawing it in crayon to begin with if you look at the animated logo and Google's website.
I've had Android phones for over five years, and used Google's products for a lot longer than that. I find it annoying that Google wants to make our lives simpler by integrating everything. Unfortunately, Google Now is a total pile of poo in the UK: It might work in the US where people have lots of flights and share calendars, but here in the UK most of us don't give a damn about what each other does and our transport system simply doesn't work with Google Now. If you tried to live your life using Google Now, you would end up being late for your own funeral.
So, Google. Why do you feel that your artificial intelligence is ready for us to remove our brains and leave our lives at the mercy of your US-orientated products?
Not everyone in the world is stupid, so to create such a playschool-esque logo is a very risky business.
I can't be the only person to have noticed this, and as for marketing departments - they must be laughing their arses off!
Google, the more you "progress", the more I think that you either think that people are stupid, or you are trying to emulate Apple's success in producing idiot-proof devices that fools carry on buying.
I'm really going off Google.
